Morilee
Our Favorite Styles
The Morilee is a New York fashion brand started in 1953 as a family business to fulfill the dreams of brides. From a family business to a leading global brand, Morilee has become a name in bridal and is worn and loved by generations of women. Known for its stylish and romantic wedding dresses previously designed by Madeline Gardner, is now awaiting exciting new and innovative styles from lead designer, Jiyup Kim. They offer a large variety of styles, including A-lines, ball gowns, and mermaids, with a focus on high-quality fabrics, intricate details, and a comfortable, flattering fit that is size inclusive and perfect for every bride. Morilee also has a vast and stunning collection of bridesmaids, mothers of the bride, and evening wear dresses.
Trudys and Morilee have been partnered for more than 3 decades and now introduce an exclusive in-store boutique experience for brides to explore the many varieties of styles and sizes that Morilee has to offer all in one place.
Reserve your appointment to try on these classic, dramatic and whimsical dresses from designer Morilee.
To explore and try on these fabulous designs, send us your online appointment request below or call us directly to schedule your bridal appointment with one of our experienced stylists. For online appointment requests, please expect a call back in 24-48 hours to confirm time and day of appointment.
Request a Morilee Appointment
"Didi was such a joy to work with! Her experience, dress knowledge, and her bubbly personality made my dress shopping experience a breeze. This shop offers so many dresses in different price ranges that you can really find something for everyone. I ended up getting a dress on clearance for (drum roll please) $200 and it fit like a glove!! I couldn’t believe they offered such a beautiful dress in that price range. Such a steal! I would recommend going to Trudy’s first 100%"
- Bianca
Jiyup Kim, Chief Design Officer
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Morilee, a company designing bridal and occasion for over 70 years. Jiyup Kim, appointed Chief Design Officer of Morilee New York in 2024, introducing a new age of innovation and elegance. Jiyup brings an unparalleled blend of creativity, visionary leadership, and a rich background in fashion and design, which will positively influence the brands' growth trajectory and elevate its creative, commercial, and cultural success. Mostly recently, Jiyup served as Senior Design Director at Vera Wang for over 10 years where she directed the creative vision of their luxury Bridal, RTW, Red Carpet and Special Occasion Collections. She debuts her newest collection with Morilee for Fall 2025 "The Goddess Collection." In a recent interview with Women's Wear Daily, Jiyup stated, "I draw inspiration from a wide range of sources - art, botany, architecture, theater and travel - each offering a rich visual language that informs silhouettes, textiles and moods of my designs. An architectural detail might inspire the structure of a gown, while the intricacies of nature could shape embroidery of fabric choices. These diverse influences come together to create pieces that tell their own story." |
Trudys Message
It's very important for us at TRUDYS to enhance the wedding experience for our customers. We have put together this list of our top recommended wedding services in the South Bay and beyond. Many of these vendors have been partnering with TRUDYS for decades. They all have a passion for what they do, and we all share the main goal of offering our customers an exceptional experience. Please feel confident in choosing any of these vendors for your wedding needs.
Best wedding wishes, Steven Blechman, Owner
Request a Morilee Appointment