Allure Bridal & Fairytale/Villain Appointments
Allure’s background is a family-owned and operated company. The Crum family transformed their family-owned fabric store into the Bridal Collection, a bridal salon serving Tennessee brides for many years until the opportunity to manufacture bridal gowns arose. By 2000, C.E.O. Kelly Crum had expanded his mother’s fabric store into a thriving wholesale bridal collection in only a few short years. The design and creation of stunning wedding gowns fosters passion and a sense of pride using ethically-sourced materials, by people who are passionate about the celebration of beauty and love. 20 years later, Allure Bridals brand family continues to pride themselves on thoughtful designs to match every bride with their dream dress.
Our Allure Collections include Allure Bridals, Allure Couture, Allure Romance, Madison James, Wilderly Bride, Disney Fairytale, and Disney Villain collections.
Call to schedule an appointment or send us your request online. For online appointment requests, please expect a call back in 24-48 hours to confirm time and day of appointment.
Appointment fees are taken via phone at the time of booking.
Please call us directly for same or next day appointment availability.
Classic Bridal Appointment
Our team of stylists are ready to help you find your dream Allure wedding dress. Your personal stylist will be able to listen to your vision, pull amazing style ideas and guide you to find the perfect dress.
Please note: This is a classic appointment that is focused on the Allure Bridals collections. We want to introduce you to the designs of Allure, if you have a selection of Allure gowns that you are interested in. We will open the appointment up to our entire collections of designers as the appointment progresses.
Our expert stylists are here to help you find your dream gown and Say Yes to your dress!
$20 for weekdays, $45 for weekend appointments
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1 hour 30 minute appointment for up to a party of 5
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1 dedicated personal stylist
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Follow-up appointments are complimentary
Fairytale/Villain Appointment
Experience the magic of Disney Fairy Tale Weddings Collection by Allure Bridals, available at Trudys. Channel your inner Disney Princess with classic, romantic gowns designed for your happily ever after. Explore each gown's unique "Once upon a Time" story and try on this enchanting collection.
Step into the premiere Villains collection, commanding attention with eye-catching embroidery and dramatic black gowns. Because every story needs a touch of villainy, why not embrace your iconic Allure?
Please note: This is an elevated classic appointment that is focused on the Disney Fairytale and Villains collections. We will open the appointment up to our entire collections of fairytale inspired designer collections as the appointment progresses. Our expert stylists are here to help you find your dream gown and Say Yes to your dress!
$105
- 1 hour 30 minute appointment for up to a party of 6
- 1 dedicated personal stylist
- 1 bottle of Sparkling cider to toast
- 1 special gift on appointment visit.
- $50 accessory gift with purchase at first time visit.
- Follow-up Fairytale appointment will be charged same fee. Classic follow-up appointment will be complimentary.
Thank you for submitting your appointment request. Please understand that this is simply a request for an appointment and does NOT represent confirmation. Once your request is received, we will check our availability and call you back within 48 hours to confirm a time. All appointments need to be "verbally confirmed" to have a valid bridal appointment at Trudys Brides. As of January 1st 2019, weekend appointments are charged a $45 consultation fee. All weekday appointments are $20. No charge for Trudys Special Occasions on the second level. No call and no-show will forfeit their appointment fee. Appointment Cancellation:- Once your exclusive appointment has been verbally scheduled and confirmed by phone, please give us a minimum 48 hours notice prior to your scheduled appointment to cancel and receive a full refund of the appointment fee or to reschedule without a penalty. Please read: Must reschedule 48 hours prior to scheduled appointment for weekend appointment fee to be reapplied. Trudys Tips: -Although you may have never shopped for a wedding dress before, you have been dressing yourself for years! Think about your personality and everyday style that already fits and flatters you. Consider your overall shape, neckline and fabrics. These can be good reference points when you start shopping. -Bring some ideas but keep an open mind as brides are often surprised to find "The Dress" is one you hadn't originally considered or envisioned. With our variety of designer collections and the help of our experienced consultants, you are sure to find your perfect gown at Trudys. -Choose your advisers wisely: Who in your life do you truly trust? Who puts you at ease and makes you feel good about yourself? This could be your best friend, a sibling or your parents. The important thing is that you feel supported throughout your bridal experience. -Many brides have weight or fitness goals they want to achieve before shopping for a wedding dress. It's understandable, but don't put so much pressure on yourself that you run out of time to order a gown. Shop and select a size that looks good on you now, alterations will make it a perfect fit before your wedding day. Please refer to our frequently asked questions for more information. ( FAQ ) Visit trudysbrides.com for the latest events and Trudys Facebook/Instagram to follow the latest trends and news.
During the peak bridal season for wedding dress appointments ( January thru April ) our weekend appointments are usually booked 2 weeks in advance. However, if you require an immediate appointment, please consider mid-week times which may have more availability.
- Please understand that completing this form is simply a request for an appointment and does NOT represent confirmation. Once your request is received, we will check our availability and will call you back within 48 hours to confirm. All appointments need to be verbally confirmed. You must be "confirmed" to have a valid bridal appointment at Trudys Brides.
- Weekend appointments are charged a $45 fee and weekday appointments are $20. No charge for our entire special occasion store on the second level.
- If after 2 business days you have not been notified, please call the store directly to confirm availability.
- For next day, same day and if you prefer to make an appointment immediately, please call 408-377-1987.
- Cancellation Policy: Once your exclusive appointment has been verbally scheduled and confirmed by phone, please give us a minimum 48 hours notice before your appointment to cancel to receive a refund of the appointment fee. Must reschedule 48 hours prior to appointment for weekend appointment fee to be reapplied. No call and no-show will forfeit.